Why Animation is an Unbeatable Tool for Advertising

Our explainer reel for clients: Legal & General, Lords, Ascot, Euro Tunnel and Oreo.

Animation has become an increasingly popular marketing tool in recent years, with businesses of all sizes turning to this medium to convey complex messages and ideas in a clear and engaging way. From corporate explainer videos to social media content, animation can be used in a wide range of contexts to communicate with customers, employees, and stakeholders.
At A+C Studios, we specialise in creating high-quality animations that help our clients achieve their marketing goals. Our team of talented animators, designers, and storytellers have years of experience working in the animation industry, and we use the latest tools and techniques to produce visually stunning and engaging animations.
One of the main benefits of animation as a marketing tool is its versatility. Animation can be used to explain complex concepts or processes in a way that is easy for audiences to understand. This is particularly useful for B2B companies, who often have to explain technical or complicated ideas to customers, investors, and other stakeholders.
An explainer animation is a short video that explains a product, service, or brand in an accessible and engaging way. These videos are usually around one to two minutes long and use a combination of visuals, voiceover, and music to convey a message. Explainer animations can be used on a company’s website, social media channels, or as part of a presentation or conference.

One of the main advantages of explainer animations is that they are highly shareable. Viewers are more likely to share an animation than they are to share a written article or blog post. This means that explainer animations can help businesses to reach a wider audience and increase their brand awareness.
Another benefit of explainer animations is that they can be localised and translated for different territories or languages. This makes them an excellent investment for global brands who want to reach a diverse audience. By creating an explainer animation in multiple languages, businesses can ensure that their message is understood by everyone who sees it.
In addition to explainer animations, there are many other ways that animation can be used in a B2B context. For example, animation can be used to create engaging and informative training videos for employees. These videos can cover a wide range of topics, from health and safety procedures to sales techniques.
Animation can also be used to create brand content for marketing and advertising purposes. By creating an animated character or mascot, businesses can make their brand more memorable and engaging. Animated characters can be used in a variety of contexts, from social media campaigns to television advertisements.

Our character animation reel for clients such as: Virgin, AXA, Harrods, Easyfood, Yeo Valley and British Airways

Our 2D animation reel for clients such as: Lords, Tempo, Legal & General, Morrisons Supermarket, United Nations and Prada.

At A+C Studios, we believe that every animation project is unique. That’s why we work closely with our clients to understand their goals and objectives before we start creating an animation. We take the time to understand our clients’ brand and target audience, so that we can create an animation that resonates with viewers and achieves its intended goals.
Our team of creatives is skilled in all aspects of animation, from storyboarding and character design to animation and sound design. We use industry-leading software and techniques to create animations that are not only visually stunning but also convey our clients’ message effectively.
In addition to explainer animations, we offer a range of other animation services, including character animation, motion graphics, and visual effects. Whether you need a short animation for a social media campaign or a longer animation for a presentation or conference, we have the expertise and experience to deliver high-quality animations that exceed your expectations.
So, why choose animation as a marketing tool for your business? The answer is simple – animation can help you to convey complex messages in a clear and engaging way. By using animation, you can create memorable and shareable content that helps to increase your brand awareness and reach a wider audience. At A+C Studios, we are passionate about animation and we are committed to helping our clients achieve their marketing goals through this versatile and engaging medium.

Animation is one of the most versatile and effective tools for businesses to convey their messages across various platforms, including social media, websites, presentations, and more. At A+C Studios, we specialize in creating animations that engage and inform your audience while conveying your brand’s message effectively.

The animation industry is continually evolving, offering new and exciting ways to get your message across, making it your most phenomenal B2B marketing tool. With a proper briefing process, research, and engagement for approvals along the way, a good animation studio will advise you on how to repurpose your asset to ensure you get the biggest ROI.

Our 2023 Showreel featuring our new directors and work for clients such as: LEGO, Dyson, Cheerios, Ben & Jerrys, Costa Coffee and National Geographic.

At A+C Studios, we ensure that our clients are delighted at every stage of the project and that the project is entirely aligned with their requirements.

When it comes to creating animations, the most important thing is to pick a studio that has the in-house skills and capacity to complete your project. Unlike videos, where everything already exists and requires filming, animation involves creating everything from scratch, including backgrounds, characters, motion graphics, written call-outs, music, voiceovers, and sound effects. It’s a multifaceted and highly skilled discipline that requires precision and flair.

At A+C Studios, we take pride in creating animations that align with our clients’ requirements and cater to their unique needs. We offer a range of animation services, including 2D animation, motion graphics and stop-motion, ensuring that we cater to all your animation needs under one roof.

An explainer animation is a short video that explains a product, service, or brand in an accessible and engaging way. Having an explainer video on your landing page is like being able to give an elevator pitch to every person who passes through your website. It can boost your conversion rate by 80% and increase organic search traffic on your website by 157%. It’s a powerful tool that’s versatile and can be humorous, serious, or anything in between.

 

Animation offers the versatility to take the narrative into the past or future without mammoth filming, casting, or travel budgets. It can even go right into an atom or a virus to show how your product, solution, or service works, because with animation, anything is possible. It’s a medium that offers a polished and engaging manner to bring complex business and marketing messages, methodologies, solutions, services, and products to life.

At A+C Studios, we believe in offering our clients the best possible service and ensuring that their projects are completed on time and within budget. We work closely with our clients to ensure that our animations meet their specific needs and requirements. We take the time to understand your company or product first and foremost to create a tailored animation that aligns with your brand message and appeals to your target audience.

Examples of our paper craft work for clients such as Happy Eggs, Virgin, Chivas Regal and British Airways.