- Categories Claymation, Stop-motion
So, we were tasked with creating a killer campaign to launch Yeo Valley’s Kefir range. Our main goal was to spread the word about this amazing range of gut-healthy goodness, and we were totally up for the challenge.
To get things started, we dove headfirst into the design process. We knew that we needed to build on the positive health messaging of the Kefir range, so we got to work coming up with some seriously eye-catching visuals.
Stop-motion was the perfect medium to bring our vision to life. By using stop motion, we were able to create a sense of whimsy and playfulness that perfectly complemented the health-focused messaging. And, of course, we had a blast bringing our ideas to life!
So, with our cameras rolling and our imaginations in full gear, we set out to build a campaign that would capture the hearts (and the guts!) of our audience. We couldn’t be more proud of the end result.
Behind The Scenes
The behind-the-scenes film takes viewers on a journey behind the camera. It showcases the meticulous craftsmanship and attention to detail that went into the Yeo Valley advert. The film reveals our team’s passion and enthusiasm as we brought our ideas to life, frame by frame.
We wanted to convey the gut-healthy goodness of the Kefir range in a way that would resonate with people on a personal level. And with the behind-the-scenes film, we offer a glimpse into the magic that went into achieving that goal.
Looking back, we couldn’t be prouder of the end result. The behind-the-scenes film is a testament to the hard work, creativity, and passion that our team poured into this project.